1927 Essex Boattail Roadster
Photographed at the 2018 Bay to Birdwood Rally, West Beach, South Australia.
The Essex Motor Company built cars in Detroit, Michigan., USA from 1922 and 1933.
While Henry Ford is credited with inventing the affordable car, it was Essex that made the enclosed car affordable.
Early Essex cars were very successful in Motor Sport, and held many hill-climb records.
Initially Essex sold well, but by 1933 Sales were declining, and a re-designed Essex was released, named the Essex-Terraplane.
For 1934 the Essex name was dropped and the car carried on as the Terraplane.