A Porsche 911 fit for New York fashion week

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Fashion label Aimé Leon Dore was founded in 2014. Based in Queens, New York, its focus is on streetwear with a simple yet powerful aesthetic. Unsurprisingly, that’s a mission statement that struck a chord with us.

Teddy Santis, founder and creative director of ALD, was recently invited to collaborate with Porsche in restoring a 964-generation 911 Carrera 4. The secretive project has now born fruit after months of primary design research, including Santis’s personal visits to both the Porsche Museum and 911 assembly line in Stuttgart.

A detailed technical restoration and rebuild was initially completed using period-correct original Porsche parts and all with close support from our own experts at Porsche Classic in Zuffenhausen.

Then the real fun began. The exterior was painted the exact same shade of white as the storefront of the ALD flagship store located on Mulberry Street in Manhattan’s SoHo neighbourhood. It was decided that the car should subtly celebrate various periods in Porsche’s design history, with a rear ducktail paying homage to the iconic 911 Carrera RS 2.7 and Cup 2 wheels from the 1990s. A graphic Pegasus emblem above the front wheel, designed specifically for this project, references sponsorship logos from the earliest Porsche racing cars.

But the centrepiece of the car’s fastidious restoration is a completely bespoke interior, featuring Schott sunflower leather and Loro Piana houndstooth, two materials that are highlights in of ALD’s Fall/Winter 2020 collection. Rich top-grain leather cloaks the dashboard, steering wheel and door panels, while the reverse suede side of the same leather covers the headliner and sunroof panel.

A Schott leather trunk with Loro Piana accents has also been made especially for the car. It holds a care bag inspired by designs from the Porsche Classic product archive. The stunning sports seats, meanwhile, were meticulously restored in the legendary RECARO workshop in Kirchheim, Germany.

“Teddy Santis is as much a Porsche fan as we are,” says Kjell Gruner, Vice President Marketing at Porsche AG, “and we are delighted to see his inspiration and creativity applied to the 911. His interpretation is visually stunning and also shows unique features for a 964 – it’s a true one-of-a-kind,”

As a final flourish, a custom badge was created for the car’s rear grille, referencing the distinctive memorabilia created and collected by brand devotees from Porsche clubs around the world.

“Working together with Porsche on this project has been a dream come true,” says Teddy Santis. “It has been a deeply humbling experience to be entrusted with a project of such importance to the Porsche community and to work together on a design that has been so instrumental in shaping my own outlook and aspirations.”

The car appeared in the ALD runway show at this year’s New York Fashion Week and is on show at the iconic Jeffrey Deitch gallery in New York today (9 February).

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