- 3 Italian Beasts

An American Perspective On: Lancia Feat. Nolan Carter & Mason Bloom AAP|1

From 1910's Pickup Trucks to Rebadged Chryslers

2w ago

2.9K

Alright; Lancia! This is a great place to start because I've heard of this one. If I remember right they made really good old rally cars. Words that stick out to me are Stratos, Evora, and Delta, but I think I confuse Lancia with Lotus sometimes. Anyways, here is a brief history of Lancia, written by an American who knows virtually nothing about Lancia.

Lancia's Logos Throughout the Years

Lancia's Logos Throughout the Years

Ok, so I've done some reading, and Lancia is an Italian manufacturer that has been around since 1906, just three years after Ford was founded! They are most famous for winning the most Manufacturer's Championships out of any other company, so they're doing something right. The first car ever produced by them was in 1907-8, the Lancia Tipo 51, which, fun fact, translated from Italian means 'Guy 51'. It's from probably Spanish then, which when translated to English is 'Type 51'. The next car they made was drumroll... A PICKUP TRUCK. Brownie points for Lancia on behalf of everyone. It was called a Jota and it is beautiful. Definitely going in my DT garage. Something to note about the Jota is that over the next years Lancia changed the name slightly to represent Greek numeral prefixes, i.e. Djota, Triota, and Tetrajota. Next came the Theta and the Lambda, which remind me of an Alfa Romeo P3, most likely because those three cars were designed by the same person, Vittorio Jano. Through the 50's and 60's, Lancia produced beautiful sedans that look like they would have made perfect executive cars. In 1969, Lancia was absorbed by the Fiat Group, who at the time also controlled 50% of Ferrari.

Beautiful Italian Truck (Lancia Triota)

Beautiful Italian Truck (Lancia Triota)

Lancia is most widely known for its rally cars, which is well deserved. These cars included the Stratos, Delta, and Fulvia. The Stratos was one of the first cars to use a wedge shape... and I don't know what to feel about it, its weird. The Delta was originally a small family car, a far-cry from the rose-colored lenses of racing prowess we look at it through today. The Fulvia looks identical to the Pizza Hut logo and I love it. These cars were extremely successful in the WRC and ICM championships.

Mmmm. Cheese. (Lancia Stratos Stradale)

Mmmm. Cheese. (Lancia Stratos Stradale)

Throughout the years, Lancia has also produced buses, military vehicles, a bike, and even a tractor. In recent years, Lancia produced rebadged Chryslers, and gained a reputation for being unreliable. Thank you Chrysler, for tarnishing the name of one of the most renowned names in rallying that I just learned today.

A hideous Chrysler, er, I mean Lancia! (Lancia Grand Voyager)

A hideous Chrysler, er, I mean Lancia! (Lancia Grand Voyager)

Anyways, that's Lancia! Pretty interesting if you ask me. I think its a really cool manufacturer and I'm glad I took the time to research them. If I missed anything notable, let me know in the comments.

When asked what he knew off of the top of his head about Lancia; Nolan Carter (who clearly knows more about these sorts of things off the top of his head than I do) responded with:

"I think that Lancia was a legendary car company that made amazing rally cars but died sadly"

To wrap up tonight's State of the Union Address, here's Mason Bloom; who, when asked about what he knew about Lancia without any preparation, said this:

"All I know about Lancia is that the 037 (I think) and Delta Integrale S4 (I think) were two of their most prestigious rally cars. That’s literally it."

So, clearly Lancia needs to spend more time marketing towards the US consumers. You're welcome Lancia.

Sincerely, Your friendly neighborhood Pug in a Rug.

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If you want to be the next American DriveTriber featured in An American Perspective, give me a follow and a private message so I can know to reach out to you when I do another one of these things. Next time I wont wait to contact my guest until after I write the article. (Sorry Nolan). While we're here I just want to say thank you for the support on my last article (How To Buy A Supra Without Breaking the Bank). I was told last night that it would be featured on the Global Front Page of DriveTribe on the 9th, so I'm pretty gosh-darn stoked for that. Anyways let me know what you think in the comments and I hope to write another one of these soon, bye.

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Comments (27)

  • Lancia should’ve made something for America period. They didn’t.

      14 days ago
  • We don’t get Lancia in the UK anymore. A bad reputation for dodgy steel killed the brand 😕

      10 days ago
  • Nice article! I forget to mention how much they suck nowadays.

      14 days ago
  • wrx for life

      14 days ago
  • Great article!!!

      14 days ago
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