Are you willing to pay $100k for a 2020 Dodge Charger SRT Hellcat Daytona...
There's an old adage (or cliche, take your pick) that "if it ain't broke, don't fix it". It's no secret that Dodge has been following this rule with their Chargers and Challengers, which are still making sales records while staying relatively unchanged underneath.
America still loves the tried and true formula of mountains of horsepower feeding the rear wheels for relatively cheap money. The Charger gets a turn for a new special edition release, which is dubbed the 2020 Dodge Charger SRT Hellcat Widebody Daytona 50th Anniversary Edition, or DCSRTHWD50 for short. Yes, I did just make up that last bit.
This limited edition run coincides with the 50th anniversary of the original Charger Daytona's debut. For $4,495 more, 501 lucky Dodge customers can upgrade their already insane SRT Hellcat Widebody Chargers to the anniversary package, which includes an optional B5 Blue paint color, a dashboard plaque, Daytona decals and rear wing, and a special Satin Carbon finish for your ridiculously wide 11" wheels.
The rear wing is much more subdued than the original Chargers, but the DCSRTHWD50 will get the Hellcat Challenger's tweaked 717hp engine. That's right, ten more horses. If blue isn't your color, you can also get this beast painted black, silver, or white.
Naturally, dealerships are already advertising their allotment of DCSRTHWD50's with "market adjustments" of over $25k on top of the $74,140 MSRP, pushing sticker prices north of $100,000 with options. If I recall correctly, the same thing happened with the first Hellcats, Demons, Redeyes, Mopar editions, and SRT8's back in the day.
The DCSRTHWD50 will no doubt be a special car with only 501 hitting the streets and certainly looks the business, but would you be willing to part with a six-figure sum to get your hands on the keys?