When looking at cars, one might not realise the time and effort it takes to name a car, design a badge, and decide incredibly trivial things such as the font of the car's model name. This article is going to focus on the greatest and most thought-out badges on cars today and of the past.
The Fiat Punto
Kicking off the list here is the Fiat Punto logo. I'm not a massive fan of the Punto but I can admire the clear thought that went into the badge. This may seem pretty obvious to those who have had a proper look at a Punto badge, but for those who just have a quick glance may not have noticed that the "P" is a driver, they have their hands out and are sitting down. Although one can only assume the badge is the outline of a driver, since it could be somebody sitting down to eat their tea? All in all, this is one of the most brilliantly designed badges on a car of the past.
https://www.flickr.com/photos/65265630@N03/8425822487
The Dodge Viper
This one is rather obvious if you happen to drive behind a Dodge Viper or if you watched Top Gear series 19 episode 2. The Dodge logo on the back lights up. It may seem pointless and futile, but you'd be wrong: the logo is the third brake light. Yes! The Viper is a brake light... It's a gimmick, but it's a brilliant gimmick.
https://www.flickr.com/photos/57638320@N00/8467077438
Volvo
Many believe the Volvo logo to be the symbol for male, but it isn't quite that. Most Volvo drivers know this feature, but the vast majority of non-Volvo drivers don't know the coolest thing about the Volvo logo: the arrow points to the bonnet release. Now, that is the coolest feature of a car's logo. It's the Roman god Mars’ sword and shield, but the hidden bonnet release is a far more elegant and a brilliant thing... Well it is if you're like me: tired of forgetting where it is and getting your hands dirty when trying to open it.
https://www.google.com/url?sa=i&url=https%3A%2F%2Fpixabay.com%2Fphotos%2Fauto-black-logo-camera-2190860%2F&psig=AOvVaw0orHRlcyM1OQ8uKteAnUDz&ust=1611347472050000&source=images&cd=vfe&ved=0CA0QjhxqFwoTCJikx6Dvre4CFQAAAAAdAAAAABAD
Hyundai
I'm not completely sold on this theory, but if it's true, this is a brilliant hidden feature within a logo: the "H" is supposedly a silhouette of a couple of people shacking hands. If this is true, this is a great double meaning to a logo.
https://www.hyundai.com/worldwide/en
Overall, the four hidden features I've shown today are pretty good. Now I'm unable to look at any of these makes/models the same. From a hidden person, to light up logo, to guide to bonnet release, and finally to two people shaking hands. These are just some of the best hidden features in car logos.
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Comments (23)
And Punto stands for 'A Dot' in Italian. So the P has a dot above which normally wouldn't be there.
Wow. I never knew that! The detail that Fiat puts into their badges is quite incredible.
Italians. I use to own an Alfa 147. The fuel gauge, besides standard markings for fuel, had this little 'Benzina' written on. The coolant had 'Acqua' and the revcounter had 'Giri x 1000'. Wonderful.
I never noticed the Punto one but I suddenly want one just for the badge🤣 It's really cool that Volvo managed go make even a badge practical .
I’ve only ever been in a Punto once and there’s a logo on the dash. I noticed it looked like a person and when I got out to get a bag from the boot I saw it was the “P” on the logo 😂. I love how practical and logical Volvo are too. The badge is brilliant!
Fiat does seem to have a thing for putting badges everywhere in their cars🤣 I noticed that when opened the boot of my mother's Panda just to find another Panda badge🤣
Not as cool as the Easter eggs presented in the article but did you know that you could write all the letters of Toyota with its logo?
That is really cool. I've never noticed that!
I'm glad you learned something! 😁
I own a Volvo, and I didn't even know that
My pal has one too and when I told him he was flabbergasted!
In the reverse of the article, the Volvo diagonal bar was once a practical item as it was what the badge was attached to...