CHEVROLET VIVA: RUSSIAN CATASTROPHY
In 2004, General Motors produced one of its worst automotive flops
In 1998 the G series of the famous Opel Astra was introduced on the market and was sold all over the world in various versions, even branded by other companies.
The Opel Astra G ( Photo Credits : www.wikimedia.org )
Among them, there was also the Chevrolet, which built its model in collaboration with the AvtoVAZ sedan version for the Russian market in 2004.
Rear section of Viva ( Photo Credits : www.driveboom.ru )
The name of the car was Chevrolet Viva. The project involved an investment of 360 million dollars for its mass production and reached the result to place itself on the market as one of the most equipped sedans sold in Russia.
The interior of Viva ( Photo Credits : www.auto-database.com )
The car was equipped with standard equipment that included power steering, fog lights, electric windows, adjustable seats in fabric, electronically adjustable mirrors, radio and onboard computer. The Viva also implemented a 4-cylinder Z18XE 1.8 engine driven by a five-speed manual transmission and coupled with front-wheel drive.
The Z18XE Engine ( Photo Credits : www.wheelsage.org )
Capable of delivering the power of 125 hp with 170 Nm of torque, the engine propelled the Viva up to the maximum speed of 200 km / h with acceleration from 0 to 100 km / h in 9.5 seconds.
Despite the good quality production the car only sold something more than 800 units a year, generating huge losses for its production and marketing. This result was due to the high price at which it was sold, resulting in its withdrawal from the market after just four production years.
Thanks to Valentina Zanola for the cooperation