Dt India Car of the year: Compact Luxury Sedan
Welcome to the next round of voting. The Compact Luxury Sedan category. Now this category of cars has traditionally been the bread and butter cars for almost every luxury brand. This category of vehicles is usually the first luxury cars most people buy in their lifetimes.
This segment shows that you are progressing in life and are acquiring a taste for the finer things in life. Now for brands, this decision is crucial because, for everyone, this is one of their fondest memories. Their first luxury car purchase and if usually done right, this customer remains loyal for their entire lifetimes. It ends up generally progressing to more significant and more luxury purchases in the future.
In terms of sales as well this category, cars usually have the maximum number of units sold.
Time to meet the contenders. All the cars chosen in this category are from the INR 30 Lakhs to 50 Lakhs price range ($42,000-$71,500).
Mercedes-Benz is a name the resonates with every Indian family. The correct analogy to understand the importance of Mercedes in India is "Tata-Birla". Anytime in India, someone becomes something in their life they go out and buy a Merc. And the C-Class provides exactly that. Not to big not to small it is the perfect entry-level Mercedes. For 2019 Mercedes provides us with a facelift of its current generation of C-Class.
Technically not a facelift or a new car the A4 comes to us with new features and options. Audi does a brilliant job with the minimalistic and futuristic interiors and a host of class-leading technology. Is this the luxury car you would want to buy?
BMW 3 Series
Leaving the newest one for last the BMW 3 Series. Known as the enthusiasts' car, this is an entirely brand new car. Little bigger than the outgoing model it is here looking for a fight with the above two cars. Is this the one you would choose?