Ford offers to rescue stricken Jeep Wrangler from a bike trail
A Bronco towing the most infamous Jeep Wrangler out of a tricky situation might just be the greatest photo-op in history
Ford's marketing department isn't exactly the epitome of groundbreaking advertising, but apparently, somebody over in Detroit has a bit of creative spirit.
Consequently, you may have heard the story of the world's most infamous Jeep Wrangler, which got stuck after an overzealous owner decided that he could get his car over a bike trail.
Well, that didn't exactly go to plan, as, expectedly, the off-roader got stuck with a sheer cliff on either side.
However, one Wrangler's plight is apparently another Bronco's opportunity as Ford reached out to the Jeep's owner with an offer to rescue the stricken vehicle.
The Wrangler's owner revealed earlier this week that Ford did indeed contact him after obtaining contact info through local authorities with an offer to rescue the Wrangler free of charge.
Now, while I'm sure that Ford's marketing department was drooling at the thought of getting a picture with the new Bronco towing its direct competitor out of a "tricky" situation, this was never explicitly said.
Apparently, Ford never told the owner that a Bronco would be used, as this might have seemed a bit too "opportunistic". However, it isn't hard to imagine that this would have been their course of action, given the opportunity.
As of a few days ago, the stricken Wrangler was rescued, not by a Bronco, but rather by a team of eager Jeeps and pickup trucks with winches and a helicopter.