Ford welcomes you to the amazing Bronco Off-Roadeo ranch

A playground for your Bronco

The Ford Bronco is an institution, especially in the US, and Ford decided to properly celebrate the return of the mighty off-roader in modern form with an all-new Bronco-themed park. Or perhaps I should say ranch because that's what it is. They call it the 'Bronco Off-Roadeo".

The Off-Roadeo is essentially a playground for Bronco owners and lovers. A place where you can take your Bronco and have fun in its natural habitat. A place designed to provide "experiences that will build your confidence, expand your skills, and encourage you to get out into the wild," according to Ford.

The first Off-Roader opened in Moab, Utah, followed by one more location in Potosi, Nevada, one more in Texas and one more in Northeast (TBA). The ranch is equipped with everything you might need and want, and you'll be surrounded by nature so you can go hiking, rafting and mountain biking.

The experience is open to 2021 Bronco, Bronco Sport Badlands and Bronco First Edition owners and you're actually eligible even if you still haven't actually taken delivery of your Bronco. There's a (fully refundable) deposit plus a $35 reservetion fee and you can bring up to three friends. Good news if you don't own a Bronco because Ford says the Off-Roadeo will also be available to everyone else soon, princing to be announced.

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Comments (9)

  • Try and keep me away from the place!

      11 days ago
  • Catchy name. Cheers to the marketing department. And yes I’d go if I was buying a bronco!

      11 days ago
  • Damn I wish I had a bronco and lived in the U.S

      4 days ago
  • Hot take: the old Broncos were cooler

      9 days ago
    • I would say thats true of most cars and yes I agree

        8 days ago
    • They made worse gas mileage, incredibly less safe, less offroad capable, less space, but they looked cooler. Which I suppose is the argument, so fair enough

        8 days ago