The Genesis G70 is an amazing car to drive. Now the biggest challenge is convincing BMW customers they need a brand new Korean sports sedan. Well to help in that quest Genesis created the best online car configurator we've ever used.

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Think Forza instead of the familiar boring car configurators of the past. Change the color and boom, the car's color changes. Click on the headlights and they turn on, same with the tail lights, and windhsheild wipers.

This is far more than a car configurator. It's a way to interact with the G70 without even seeing one.

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