Here's why comparing the Porsche Taycan with other EVs is pointless
A rant and a review. A ranview?
Electric cars are faster than petrol cars. The top speed is usually lower but the acceleration is more brutal even though EVs are heavier. That's because electric power is harnessed and delivered in a completely different way. It's like a switch. A binary option. When you put your foot down in a petrol car there's a complex and long sequence of things that must happen for the car to accelerate. There's friction and a million (figure of speech) mechanical parts in motion. When you put your foot down in an electric car, it's on. It gives you 100 % of what it's got in an instant.
Apart from lack of sound, which in my humble opinion is actually the major drawback in terms of excitement, this means two things: one, electric cars can be comically fast and two, they all feel roughly the same under heavy acceleration. That doesn't happen with ICEs because a V8 feels nothing like a flat-six which in turn feels nothing like a V10. Sometimes, you have different feelings even when there's less power involved. With EVs, it kinda feels like you're always driving the same thing, just more or less of it depending on how much power you've got at your disposal. You don't get the same grit and character and personality. At least in my experience.
I was fortunate to drive a great deal of EVs and they felt broadly the same except for the Renault Twizy, which feels like a cartoon, and the Taycan, which feels like something else. I don't know how they did it. Porsche make a point of telling you that the Taycan is faster than the Model S, and for longer periods of time because of the synchronous motor, but I'm not sure that's relevant because synchronous vs asynchronous is exactly the sort of thing the average driver won't even notice.
Knowing that you're driving a Porsche and having the Porsche badge right in front of you on the steering wheel certainly makes a difference, maybe on a subconscious level. But again I don't know if that's enough to explain why the Taycan feels so different but it does. And there's no denying that the Taycan is already proving to be commercially successful, which is saying something considering how expensive it is.
The first time I climbed into the Taycan Turbo S, courtesy of Centro Porsche Firenze, they were quick to tell me this was faster than the Model S, which it technically is, and better, which I don't think it is is simply because considering the current state of technology and infrastructure, range and a proprietary network of superchargers still make a difference. But that's not the point.
I might be wrong because I don't have to statistical evidence (yet) to support what I'm about to say so take my words with a pinch of salt: I firmly believe that people who end up buying a Taycan, set about wanting a Taycan. That's all they wanted from the start. They considered other vehicles, carefully and tentatively, and then they still bought the Taycan.
Understanding desire is always tricky but Porsche spent a very great deal of time and effort on the Taycan. Another Porsche PR person once told me they spent around three years just pondering over the name. They wanted to build an EV that felt, first and foremost, like a Porsche. I guess it worked.