It's like Moscow, Jimmy, but it's on your wrist

Introducing the Jacob & Co. Astronomia Moscow

I went to Moscow once. It's magnificent, majestic, mastodontic. Moscow, lest we forget, is the capital city of the largest country on Earth and the Russians, in typical Russian fashion, try their absolute best to make sure you never forget that. You go to London, you use the tube and you find "if you see something, say something" posters and billboards with dentist ads and for the latest iPhone. You go to Moscow, you use the metro and if you find massive chandeliers hanging from the ceiling, which is a lot higher than you think.

Russians abandoned communism and embraced capitalism and mixed it with kitsch. Everything is more, and everything is flashy. To be honest, I kinda respect that. Partly, because I honestly do and also because Russians are a bit scary and so I tend to agree whenever anybody says something.

And if there's one watch brand that knows how to cater to the needs of flashy and kitsch customers with a lot of cash and an overwhelming disdain for understatement, well, that's Jacob & Co.

Founded in the late 1980s by Jacob Arabo, an Uzbek-American jeweler, Jacob & Co. specializes in absurd timepieces and they're clearly very good at what they do. This is the latest addition to the Astronomia collection and they call it the "Tourbillon Moscow". The dial features a 3D hand-engraved and hand-painted display with depictions of five pillars of the landscape: Saint Basil’s Cathedral, Cathedral of Christ the Saviour, Hotel Ukraina, Mercury City Tower and Evolution Tower.

The watch is powered by Jacob's Caliber JCAM25 hand-wound four-arm double axis tourbillon, with a 1k diamond and a magnesium blue lacquered globe.

The price is upon request (duh) but the average price for a new Astronomia is $1m and you know what they say, if you gotta ask...

By the way, at some point (hopefully) in the near future, we'll be allowed to travel again and I suggest you visit Moscow. Or Belgrade, Serbia, which is where I'll be. But I digress.

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Comments (27)

  • It’s definitely a statement piece. It could produce a market in which other major cities to follow suit.

      1 month ago
    • they've done it before. They've done one for India for example. I think oftentimes they simply make it upon request and then maybe make more than one

        1 month ago
    • Well I rely on you for all my watch info these days. I’m close to pulling the trigger on my first Omologato thanks to you!

        1 month ago
  • Yes

      1 month ago
  • Yes, a trade mission in 2009. All I can say is, интересно.

      1 month ago
  • That watch, while fascinating, isn't for me but I would think Moscow could be a really interesting place to visit. 😀

      1 month ago
  • feels like the perfect watch from the movie Mortal Engines!

      1 month ago
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