PHOTOGRAPHER MICHAEL FURMAN TALKS ABOUT THE BEAUTY OF ALFA ROMEO DESIGN
Centro Stile Alfa Romeo Reveals the Secrets of Iconic Alfa Romeo Design in the New Book: “Passione” – Free Download Link Below
Michael Furman gets up close and personal with more beautiful cars than almost anyone else on the planet. His relationship with the world’s most rare and revered cars is profoundly intimate. He stares, sometimes for hours, under perfectly crafted studio lighting to find the subtlest expression of the car’s design. He's said that it's almost like falling in love, and his work shows that it gives him a unique appreciation that few others have, save perhaps the car's designers. In the second of three interviews, Michael helps us look more closely at the unique elements of Alfa Romeo’s brilliant design language.
Michael Furman talkis about the new book, "Passione" from Centro Stile Alfa Romeo, and shares his unique perspectives on the design history of the Alfa Romeo marque
The Disco Volante is Alfa Romeo's 1952 racing prototype, sometimes called "The Flying Saucer". Hand-shaped on a tubular steel chassis, this one car expresses nearly every decade of Alfa Romeo's passion for design. In chronological order, the notched door and raised treatment behind the driver reminds viewers of the famous 1938 Mile Mille 8C 2900B MM Le Mans racer owned by the designer, and some might say 'the GOAT of good taste' Ralph Lauren. The 1952 Disco Volante's 360 degree belt-line and its subtle curve can be seen all the way through the designs of the 70’s, most notably on the Duetto. And the Flying Saucer's front "Tri-foil" face sets the design direction for nearly every car that followed!
The 1952 racing car prototype, The Disco Volante, or ‘Flying Saucer’ includes design cues from nearly the entirety of Alfa Romeo’s storied design history
“Passione” may help us understand what motivates the Alfisti – those famous passionate admirers, champions and brand ambassadors of all things Alfa Romeo. Perhaps their passion stems from the simple fact that they recogzize a purity of design that connects a priceless racing prototype, multiple Pebble Beach “Best of Show” winning cars, and an affordable classic like an Alfa Spider. As an Alfista I am never going to own a $20m LeMans Alfa Romeo like Ralph Lauren, but when I look in the garage and see my ’71 Spider with its “Tri-foil” face 'Roman arch' curve, I experience the passion that defines the brand.
1971 Alfa Romeo Spider Veloce, AR 1468383, lives in Santa Barbara, California and is often written about in the pages of DriveTribe, in the new book from Centro Stile Alfa Romeo, "Passione" compared to an ‘Antidecorative’ style lamp from 1977
Take a minute to download the book here! It's 100 pages of brand bible, marketing brochure, and 100% pure car-porn for anyone who appreciates beautiful automotive design.