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RAM cancels return of Dakota truck

Plans for the recreating the mid-sized truck are no more

6d ago
8.1K

If you were looking forward to owning a smaller RAM pickup, you are officially out of luck. Following FCA's merger with PSA, plans for the return of the Dodge/RAM Dakota have been axed according to GM Authority's inside sources. It would appear that Stellantis believe that Jeep's Gladiator is enough of an offering and that a near-identical rival is not necessary.

Introduced in 1987, the Dodge Dakota had a 25-year production run all the way up until 2012. Why would Dodge abandon a long-running, successful product? The answer lies with the US sales figures. Dodge sold around 180,000 units during the year 2000 but only sold 50,000 units in 2007. By 2011, only 12,000 Dakotas left the dealership floor; demand was dead.

The Dakota was rumoured to return on the Jeep Gladiator platform with the Jeep's 3.6L Pentastar V6 and 8-speed automatic. A diesel was also rumoured to be in the works and it would have been ideal for towing and transporting cargo. The Dakota was meant to be a rugged, mid-sized pickup truck for the masses but the Jeep Gladiator, Chevy Colorado or Ford Ranger are now your best bet.

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Comments (31)

  • Its all Stellantis' fault. They came in here and messed everything up. I hate them so much.

      6 days ago
  • Missing out, only Ranger and Tacoma are dominating the industry. Ram could’ve easily manoeuvred their way into the industry, and now they’ve failed.

      6 days ago
  • well.... RIP

      6 days ago
  • Makes sense since they have the Gladiator but a new Dakota would still be nice, new GM is rubbish and Ford as basically always been rubbish while the Gladiator is nice it's not for me, would love to see someone do a new rendering of it and it having the 350 HEMI.

      6 days ago
    • GM is not as rubbish as you think, but the Colorado certainly doesn’t help my point. But really? You think Chrysler would be better? 😂🤣

        6 days ago
    • Fair enough, the Gladiator isn't for most people anyways. It doesn't exactly have a 350 HEMI but what do you think of this Dakota/Durango pickup render?

        6 days ago
  • All of these 5 foot beds are just ridiculous! It seems that pick up trucks are just becoming full sized-sedans (sized) with an exposed trunk.

      6 days ago
    • Agreed! These small trucks make sense in places where roads are narrow but not in the US and Middle East, where lanes are massive.

        23 hours ago
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