REPORT: Chevrolet Malibu To Be Discontinued After Current Generation In 2024
In the past few years, and with the popularity of crossover SUV's and trucks, there's been a lot of talk about American manufacturers dropping passenger cars from their lineup. Back in 2017, after just two years on the market in its second generation, Fiat-Chrysler Automobiles (FCA) dropped both the Chrysler 200 and Dodge Dart from their North American lineup, and just last year, Ford dropped most of its passenger car lineup in the U.S., leaving only the Mustang and Fusion. For 2020, General Motors (GM) has discontinued the Cadillac XTS, Chevrolet Cruze, and Chevrolet Volt in the U.S., and in January, will end production of the Buick LaCrosse, Cadillac CT6 and CT6-V, and Chevrolet Impala, as it closes three assembly plants in Lordstown, Ohio, Detroit, Michigan and Oshawa, Ontario, Canada. And now, according to reports, GM will be dropping the midsize Malibu from its North American lineup after its current generation is due to end in 2024, leaving the Cadillac CT4 and CT5, Chrysler 300, and Dodge Charger as the only new remaining American sedans on the market.
The current (and ninth-generation) Chevrolet Malibu was introduced for the 2016 model year (and for 2016, was sold alongside its eighth-generation predecessor, the Malibu Limited, in order to meet demand). Chevrolet aimed to abandon the "Rental Car" styling and driving dynamics of the Malibu, replacing it with sportier styling and three new powertrain options, one of them being a Hybrid unit. While sales numbers have fluctuated over the past two decades, in its first year, the current-generation Malibu managed to move 227,881 total units in 2016. However, in the past three years since its redesign (and only one year since its mid-cycle restyling), sales numbers have dropped dramatically. Last year (in 2018), Chevrolet sold only 144,542 total Malibus, most of them delegated for fleet or rental use (the exact purpose Chevrolet was aiming to avoid). And while GM hoped to draw more attention to the Malibu with its mid-cycle restyling for 2019 (which included the introduction of a sporty new RS trim level), GM still sold more SUV's and trucks than passenger cars (yes, that includes the Camaro and Corvette), and has put the Malibu on a downward spiral that reportedly will lead to its slow death. Will you miss the Chevy Malibu? Have you ever owned one or rented one? Let us know in the comments down below!