Revealed: BMW is the most Instagrammed car brand in the world
But the most Instagrammed car model is not a BMW at all...
According to a recent study by Confused.com, the world's most Instagrammable car brand is BMW – who'd have thought it?
In order to get to this conclusion, the team at Confused.com calculated the total number of photos on Instagram of the world's most popular car brands and compared them to global sales figures to reveal the total number of photos shared on social media for every car sold.
Out of all the brands, BMW (60,000,000 photos) came out on top, closely followed by Audi (28,179,228 photos), then Mercedes in third place. In fourth, sits Subaru and Lexus with fifth place. Interesting to see there's no Ferrari or Lamborghini sat at the top, right?
As for the most Instagrammed car model, this award goes to the Audi Q8 followed by the Land Rover Defender, then the Range Rover Sport. Interestingly enough, there isn't a single supercar on this list of 20 top car models which really shows something, doesn't it? It isn't all about the flex in 2021.