Rimac just officially bought Bugatti!
But VW is being very sneaky about it...
The news headlines flashed up. Rimac Automobili has just done a deal with VW, and will acquire Bugatti. For a car company that has not actually delivered more than 100 cars to customers, that is pretty impressive.
There has been speculation for the last few days, but we now know that the following will happen. Rimac will accumulate Bugatti as a whole. However, Porsche owns a reasonable stake in Rimac themselves, and instead of paying by money, they are paying VW by giving Porsche a large part of their company ownership. Essentially, this could lead to VW taking over Rimac and taking back Bugatti in a few years time, depending on how things go.
So what is in it for both sides? Well, Bugatti is a fairly profitable and reliable brand, so Rimac will be able to generate revenue a bit more easily, and the association with a known quantity means that people will take them more seriously.
The VW Group will have a large share in the potentially massive growth of the company, as it will go on the stock market soon and a Tesla-esque spike could occur.
The only company that seems to lose out is Bugatti. Without the massive VW Group funding, it is unlikely we will see another W16 Bugatti hypercar. *sniff sniff*