Dodge is doing a stellar job with its performance coupe as new figures show the Challenger has even been stealing sales from the Mustang and Camaro, as well as luring buyers from other segments more rapidly than its competition.

Dodge sold 18,031 Challengers in the third quarter of 2019, opposed 16,823 for Ford and 12,275 for Chevrolet.

Not only is Dodge doing well with its performance coupe, its performance sedan is selling well too. Dodge Charger marketing manager Ashton Muñoz told MuscleCarsandTrucks that the company "actually sees a lot of people coming in from Mustang and Camaro. It’s a sedan, but we see muscle car buyers getting into it."

Not only do muscle car buyers get into the Charger, a surprising group is replacing their cars for a Charger. Truck owners are getting into the car. “We don’t see a lot of conquest from ‘normal’ full-size sedans,” Muñoz commented. “It’s the muscle cars and trucks. F-150, Silverado, yeah… Mustang, Camaro, and F-150 are kind of the top three.”

But it's not only muscle car buyers who are getting into the Charger – truck drivers are converting too. “We don’t see a lot of conquest from ‘normal’ full-size sedans,” Muñoz commented. “It’s the muscle cars and trucks. F-150, Silverado, yeah… Mustang, Camaro, and F-150 are kind of the top three.”

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