The new Toyota Mirai is one of the coolest eco-mobiles ever

Finally, a good-looking eco-friendly car

Over a decade ago, when Tesla introduced the first Roadster S, Elon Musk said the company was to show the world that you could create electric cars that are also fun. He had a point. The Toyota Prius, for example, had to carry the baton for eco-friendly vehicles on its own for a very long time and one of the reasons why people love to mock the Prius is that it always looked a bit tragic, especially the early generations.

The Mirai, one of the world's first hydrogen fuel cell vehicles, faced a similar problem when it was introduced in 2014 because quite apart from anything else, it looked a bit dull, a bit dreary. I had the opportunity to drive a Mirai two years ago and I was impressed with how comfortable and smooth it was to drive, but a bit unimpressed with the looks. It was just another forgettable sedan.

Toyota, it seems, has been listening to critics and went back to the drawing board and came up with this, the new Mirai, which looks great.

I don't know where the new Mirai stands in terms of technology, or range, or what it can do that the old one couldn't. And to be honest I don't really care. I would care if I had to buy one, of course, but as somebody who just enjoys talking/writing/reading about cars, the reason I don't care is I looked at the design, and I thought "wow, that's pretty cool".

So well done, Toyota. You've created the Prius, the world's first mainstream hybrid, you've built the Lexus LFA, one of the best V10-powered cars the world has ever seen and now, finally, you've made the world's first hydrogen vehicle that's actually attractive.

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Comments (16)

  • This looks great. This is what the future looks like. Well-engineered, clean-and-green.

    The best unified new tech on the horizon. And it's gorgeous

      3 months ago
  • yayayayayayayayayyayayay it looks good

      3 months ago
  • When you read into the Toyota hydrogen cars a bit more you will find out they have recently decided to join forces with BMW to develop the hydrogen car more. BMW had running examples of the i8 hydrogen car and it actually looks really cool and sounds like it has a jet engine fitted if you watch the YouTube videos of it

      2 months ago
    • I remember the hydrogen i8. Manufacturers should make their voices heard more. If they believe that FCEVs are better than BEVs, then they should say so. They should request a meeting with these ev-obsessed technocrats that rule the world...

      Read more
        2 months ago
    • Even Greater Thunderthighs (legally we can't use the actual name of the climate activist girl so this is my version) has said that the government and companies are only listening to one high profile scientist, which I am guessing is Elon...

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        2 months ago
  • im sort of pxss poor and drive an old but reliable vw sharan.i would love to be able to afford this type of technology, and heres the problem for the bog standard uk residents, electric or hydrogen vehicles are well out of the reach of the commuting working class.

      2 months ago
  • Good looking is a bit of a stretch, maybe "not ugly". Still nice to see Toyota is still working on the Murai. Hopefully Toyota is advancing this and it's more capable than the old one.

      2 months ago
    • They have been assisted by BMW as well on the hydrogen car development as BMW have had 20 years experience on hydrogen technology as well.

        2 months ago
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